TV / Video
We produce TV & video chock-full of insightful marketing to tell your story and bring buyers to you.
AUTOMOTIVE
Jeep “Blind Date”
The quirky, popular "Jeepshots" spots were so well-received it allowed Jeep to begin adding blatant price discounts. One more in the growing library of "Jeep craziness."
Jeep “Bruno”
Whats a "Jeepshot?" Many times the campaign was tongue-in-cheek, and "Bruno" aimed at the ideal young buying market First in the long-running campaign that helped resurrect the Jeep brand. Designed for Southern California as a test, it was so popular it was used by dealer groups all over the United States and then nationally. America...welcome to "Jeepshots!"
Jeep “Explorer”
Lee Iaccoca, chairman of Chrysler Corporation/Jeep liked what was happening in this series and gave our team the okay to "attack" the competition. So...we did! The use of the great Earl Bowen as voice-over on all 47 spots gave just the tone and delivery needed to offset the wild antics on screen.
Jeep “Grand Cherokee”
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Jeep “Hip”
Continuing the one-upsmanship banter enchanting the growing Jeep following. The "Hollywood hip crowd" asked night club valets to park their Jeeps upfront. So, we gave valets tips and Jeepshots t-shirts to make it happen. Part of the successful seven-year Jeepshots campaign.
Jeep “Life-Fair”
Jeep’s "Get a Jeep-Get a Life" campaign was an extension of the very successful "Jeepshots" program.
Jeep “Mother-In-Law”
Did you know there is an official "Mothers-in-Law Coalition?" It's in New York City (where else?) They objected to this funny spot, but it was kept in the rotation by dealer groups all over the U.S.
Jeep “Nah Nah Nah”
Irreverence and humor were hallmarks of the highly successful "Jeepshots" TV campaign the always crazy creative team produced.
Jeep “Obnoxious Woman”
Having fun with the "Jeepshots" format included jokes about all types of people, and helped the creative stand out. Little was sacred in the run.
Jeep “Politician”
This spot made it to the ever-sensitive U.S. Senate and House, who felt Lee Iacocca was "biting the hand that fed" Chrysler in a billion dollar bailout. Set to run just two weeks, it was so popular it ran six. Mr. Iacocca insisted this TV spot keep running despite complaints from legislators who approved Chrysler's bailout.
Jeep “She’s Tired of Me”
Jeep's "Jeepshots" campaign, with our great team of pranksters, featured original music produced almost weekly and brought Jeep to a leadership position in the industry.
Jeep “Social & Rock Climbing”
Always inventive, the team came up with fun turns of phrase in the multi-year "Jeepshots" television campaign, which started in Southern California and was picked up by dealer groups nationwide.
Jeep That’s Life “Helicopter”
Jeep owners seek all kinds of adventure, including being a helicopter pilot, as shown in this spot which creative partner J Hal Hodgson helped produce.
Jeep “Why”
Jeep was not afraid to ask the tough questions. The "That's Life' campaign, which J Hal Hodgson led the gang to produce, continued to propel Jeep sales following the successful "Jeepshots" campaign.
Jeep “Wife Problems”
Self-deprecating humor was a consistent part of the long-running "Jeepshots" campaign, which The Marketing Deli partner J Hal Hodgson helped produce.
Legal
Baumann & Rose “Auto”
One in a series of direct response TV spots that delivered clients with low cost-per-lead. Ran for years with great results.
Baumann & Rose “Medical Malpractice”
Ten spots addressing a series of situations were produced in dramatic black & white for startling effect, in line with seriousness of subject.
RESTAURANTS
Khan’s Cave “Look at That”
Khan's Cave Asian Tavern & Grill needed marketing to increase dinner visits. The Marketing Deli created a series of spots that ran on targeted cable TV channels serving the immediate geographic area. Khan's had double digit increases in revenue during the course of the campaign.
Rockin’ Baja Lobster “Always Welcome”
TV helped grow this Southern California restaurant chain from 2 to 7 locations and increased profit margins over a wonderful 12-year relationship.
Rockin’ Baja Lobster “Big Baja Bucket Fiesta”
TV spots were regularly produced, keeping the brand current and fresh. At The Marketing Deli's recommendation, they ceased using coupons, which increased profits.
Rockin’ Baja Lobster “Big Baja Bucket 2”
TV had a major impact on growing this Southern California restaurant chain. The Marketing Deli developed the tag line "It's a Party in a Bucket."
Rockin’ Baja Lobster “Hungry”
Creative re-use of selected TV inventory kept use of TV affordable and profitable. At one time we held over an hour and a half of visuals in reserve.
Rockin’ Baja Lobster “Jingle”
The Marketing Deli created and produced this catchy jingle used in TV and radio advertising. Creative partner J Hal Hodgson conceived, created, wrote lyrics and produced.
Rockin’ Baja Lobster “Lobster Fiesta”
Economies in producing new TV spots included using crawls over existing spots for special promotions.
Rockin’ Baja Lobster “Popups”
Using a variety of voice-over talent helped keep Rockin’ Baja Lobster’s TV campaigns fresh and full of energy.
Studio Diner
Studio Diner Restaurant in San Diego needed to increase guest visits in early morning and overnight. The Marketing Deli created a TV spot to show the wide menu range and showcase the restaurant's striking night lighting. We placed the ads on appropriate TV stations and times of day to support this effort.
Wine Lover
The Wine Lover, an intimate venue, gained many new guests from this targeted TV campaign early in their business growth. Agency services included developing their appetizer menu, inventory management, and other operations consulting in addition to marketing.
RETAIL/HOME/PRODUCTS
Tango Pools :60
This campaign for Tango Pools in Las Vegas was immediately so successful, it initially only ran a short time because it generated more business than they could handle in a year! It was used later on a regular basis.
Video Scene 1
Advertising big screen TVs on TV is a natural. Budget-minded production for local TV retail chain.
Video Scene 2
TV proved to be the best vehicle for gaining buyers of big screen TVs.
Weiser Locks/Promo
This TV spot features custom music produced by J Hal Hodgson, creative partner in The Marketing Deli.